Most real estate agents spend 40-90% of their commission on expenses to run their business. These expenses typically include salaries, technology, marketing and advertising, supply costs, signage, photography, lead generation, training, coaching, and systems. With PLACE, the money you make is your gross income and your net income.
Systems make the ordinary extraordinary. As a member of our team, the combination of systems and the ability to leverage all of the team’s resources means you have more time to spend doing what you get paid the most for - going on listing appointments and completing buyer consultations. You are able to spend the remainder of your time with the people you love and doing the things you enjoy most.
The combination of our training, technology, systems, brand, leads, accountability, and coaching will give you the tools to outperform the average agent with 10 years of experience. The top new agents on our team close between 24 and 75 homes in their first full calendar year on the team, while the average agent with 10 years of experience closes between 10 to 12 transactions per year.
Our unique opportunity model is designed so that every team member can build a team within our team that is more profitable and successful than the largest teams in the US. Imagine having your own showing specialist, Admin, ISA, and listing agent - all while working with us. Additionally, our most successful agents earn the right to become partners in businesses and real estate with Ben Kinney, Chris Suarez and their associates.
Expansion Partners
Co-List Team Lead
Operations & Marketing Managers
Buyer & Listing Teams
Contract Coordinator
Telemarketer
Visual Specialist
Get in TouchThe average agent with 10 years of experience closes 10 to 12 deals per year. Our model will allow you to close 24 to 36 deals - or more - in your first full year. If you follow the model and use the proven systems, you have the opportunity to earn more with the lowest possible expenses.
Potential buyers visiting our network of websites nationally last year
Lacks resources and expertise to make their websites rank high and get the traffic
Spent on marketing and servicing our listings last year
Average annual total marketing budget
Foreign buyers visited just one of our websites last year
Working alone allows little time to spend on international marketing
We leverage our admin and technology to remove more than 75% of the daily tasks an individual agent must complete just to close a buyer or seller transaction.
Lead generation is easier when you can use proven scripts, professional presentations, and state of the art technology.
This leads to more free time for you and more consistent closings every month of the year.

Our systems produce incredible results. Using our scripts, presentations, processes, technology, and lead sources that we have determined work best in your market, you’ll generate more leads and close more deals.
This results in even our brand new agents out-producing the top agents in every market in their first full year in the business.
Closings in first year
Closings per year
Closings in first year

Opportunities abound in PLACE for those who aspire to something more than being “just an agent” for the rest of their career. Driven individuals earn the ability to launch an expansion team, invest in a brokerage, invest in real estate together with Ben Kinney, Chris Suarez and their business partners, become a trainer, take leadership positions, and build wealth.
Vista del Prato
This 1.48-acre Serrano estate sits on two parcels, and most weekends here start at the pool. A free-form pool winds past a raised spa, a stacked-stone waterfall, a swim-up bar, and a hillside slide.
The lawn is big enough for a wedding tent and has hosted weddings, fundraisers, and plenty of family games of fetch. There's also a bocce court, a sport court, firepit lounges, a dining pavilion, and a full outdoor kitchen. The space works for a party of 150 or a quiet dinner for two.
From the front balcony, you can see the Serrano Country Club clubhouse and the hills beyond it.
Inside, the kitchen, great room, and primary suite all open onto the backyard. A fifth bedroom has its own bath, closet, and private entrance, so it works as a guest suite, an office, or space for extended family.
The great room has a fireplace under wood beams, sliders that open to the balcony, and a separate door out to the yard. The kitchen has a six-burner cooktop with a griddle, three ovens, a Sub-Zero refrigerator, a large island, a dining bar, and a walk-in pantry.
The primary suite opens to both the backyard and the balcony. Its bathroom has a soaking tub, and there's a custom walk-in closet with its own laundry.
Downstairs is a two-story game room with a second fireplace, a piano lounge, a kids' room, three more bedrooms, and the main laundry room.
The house also has a temperature-controlled wine cellar, whole-home audio, owned solar panels, a backup generator, five-zone HVAC, and smart home controls.
This home is in the gated Serrano Country Club community, zoned for Buckeye Union and Oak Ridge High School. It hasn't been on the market in 14 years, and it already has conditional approval for future expansion — a rare find in El Dorado Hills.
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By The Numbers
| Total Bedrooms | 5 |
|---|---|
| Bathrooms | 5 |
| Square Footage | 5,468 |
| Year Built | 2001 — substantially updated under current stewardship |
| Lot Size | ?1.48 acres · 64,550 sq ft across two parcels |
| Garage | Two 2-car garages (one with RV-height doors) |
| Offered At | $3,675,000 |
|---|---|
| HOA | $446/month |
| MLS # | 226060465 |
El Dorado Hills, California
4355 Gresham Drive sits within the guard-gated Serrano community of El Dorado Hills, in El Dorado County, California — roughly 30 minutes east of Sacramento, with Folsom Lake and the Sierra foothills close at hand. For current pricing and inventory trends in the area, see the El Dorado Hills real estate market report.
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